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Assistant Manager- Digital Marketing

4 - 7 YearsMumbai

Posted: 48 days ago

Job Description

Job Description : 

1. Strategic digital acumen & ability to execute flawlessly
2. Development & Maintenance of digital channels (website , email , social media ) including online content distribution & social listening
3. Planning digital media campaigns , including web SEO / SEM , email , social media & display advertising
4. Guard the brand guidelines, identity & usage in the social media space across various mediums
5. Build the Siyarams brand on the digital space
6. Develop consumer marketing strategies to successfully establish our brand/s ; digital awareness , growth & loyalty
7. Responsible for consumer insights for creating the best in class digital campaigns
8. Execute all facets of digital marketing strategy from paid media to social engagement to launch activations
9. Content marketing strategies must have experience in storytelling campaigns
10. Drive organic acquisitions of consumers via SEO , SEM programs
11. Drive digital partnerships with Telcos , NBFC partners , FMCG , Media & Digital Partners
12. Drive digital audience understanding & profiling exercises
13. Monitor & Map digital market share
14. Evaluate , develop , manage , test & implement Ecommerce initiatives 

Skills & Competencies 

1. 4 6 years experience in Marketing with a specialization in Digital Marketing Communications
2. Analytical & Data oriented marketing focus to drive results
3. Hands on digital expertise in SEO , SEM , Social & Organic Marketing programs
4. Exposure & understanding of content business will be an advantage
5. Basic understanding of IoT (Internet of Things)

Thanks & Regards
Niti Yadav

Salary: INR 3,00,000 - 5,50,000 P.A.
Industry: Textiles / Garments / Accessories
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Online/Digital Marketing
Role: Search Engine Marketing/SEM Specialist
Employment Type: Permanent Job, Full Time

Desired Candidate Profile

PG - MBA/PGDM - Any Specialization, Advertising/Mass Communication, Marketing
Doctorate - Doctorate Not Required

Company Profile

Siyaram's founded in 1978 is one of the largest producers of blended high fashion Suiting, Shirting fabric, Apparels, Furnishing Fabrics and Women's Wear. Being an ISO 9001 Certified company, we are a pioneer in introducing latest fashion trends & colours in fabrics and apparels. The company has been catering to the aspirations of young India for over 3 decades by making contemporary fashion accessible to the masses through an unmatched network of over 1 Lakh retail outlets spread across the nation.

The designs and styles of the blended high fashion fabrics have a rich and vibrant history of creating fashion trends. With versatile, diverse and admirable designs, Siyaram's is the only brand in India which enjoys equal appeal from Urban as well as Rural India.

Siyaram's world-class manufacturing facilities are located at Tarapur, Daman and Silvassa and are well equipped with state-of-the art equipments sourced from across the globe. Siyaram's is a company founded on values, driven by principles and committed to its customers.
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Contact Details

Recruiter Name:Ms Niti Yadav




Reference Id:AM/DIGITAL

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