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Deputy Manager/manager- Marketing

5 - 8 YearsMumbai

Posted: 59 days ago

Job Description

1. Formulating & implementing brand management programs / strategies to promote the brand positioning & vision through the delivery of impactful brand communication utilizing all forms of mediator EBO/Retail format

2 Identifying target audiences, reaching highest number of people with lowest priced ad possible and analyzing their characteristics, behavior & media habits

3. Analyzing information & data related to relevant areas for evolving communication strategies; Identifying company's client groups / target audiences & devising communication plan for the same Undertaking research & analyzing data using specialist industry resources

4. Applying marketing & advertising strategies for the channel to increase customer acquisition, penetration & revenues for EBO/ Retail Format

5 Spearheading all pre-launch processes involving analyzing weekly numbers & providing strategic inputs, handling programming strategy / promo & content planning; tracking competition & environment activities, managing FPC planning (weekly, monthly & annual) and facilitating contextual inputs to content & concepts as per brand guidelines

Salary: INR 6,00,000 - 9,00,000 P.A.
Industry: Textiles / Garments / Accessories
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Marketing
Role: Retail Marketing Manager
Employment Type: Permanent Job, Full Time

Desired Candidate Profile

Education:UG -Diploma - Any Specialization
PG - MBA/PGDM - Any Specialization, Marketing

Company Profile

Siyaram's founded in 1978 is one of the largest producers of blended high fashion Suiting, Shirting fabric, Apparels, Furnishing Fabrics and Women's Wear. Being an ISO 9001 Certified company, we are a pioneer in introducing latest fashion trends & colours in fabrics and apparels. The company has been catering to the aspirations of young India for over 3 decades by making contemporary fashion accessible to the masses through an unmatched network of over 1 Lakh retail outlets spread across the nation.

The designs and styles of the blended high fashion fabrics have a rich and vibrant history of creating fashion trends. With versatile, diverse and admirable designs, Siyaram's is the only brand in India which enjoys equal appeal from Urban as well as Rural India.

Siyaram's world-class manufacturing facilities are located at Tarapur, Daman and Silvassa and are well equipped with state-of-the art equipments sourced from across the globe. Siyaram's is a company founded on values, driven by principles and committed to its customers.
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Contact Details

Recruiter Name:Smita Avhad


Address :Siyaram Silk Mills Ltd. B/5 Trade World, Kamala, City Lower Parel